The Art of Communication (2023)
Role: Social Media Content Creator, Data Analyst, Advertiser
Client: Filmhuis Den Haag
Project type: Content Creation, Copywriting, Data Analysis, Print design
Theme: Art house cinema, Storytelling
Celebrated for serving as a longstanding cultural hub that unites diverse communities through film, Filmhuis Den Haag faced a unique challenge. Despite its enduring legacy for over four decades, the development of its brand identity has not been a central focus and therefore in need of an upgrade to be more appealing to youthful audiences. My main responsibilities revolved around content marketing across platforms like Instagram, Facebook, LinkedIn, and TikTok, along with copywriting, making data analysis reports, setting up newsletters, and optimizing the website. This dynamic initiative ushered in a modern era for the institution and opened a vibrant new chapter in its visual representation, perfectly aligned with contemporary standards.